Trade Marketing Manager (f/m/d)

  • Loacker
  • Bolzano
  • Full-time
  • 17.02.2024
  • Dettagli
  • Azienda

If you’re passionate about Trade Marketing and want to take your career to the next level, we’re the perfect place for you. We offer the opportunity to evolve into a Category Manager.


  • Analyze the key levers of trade marketing (range, distribution, pricing, promotion) to assess the actions to be taken
  • Develop promotional plans for the out-of-home channel for offline and online sales (via the eCom B2B portal)
  • Manage incentive activities in the long channel involving wholesalers and retailers
  • Elaborate proposals for consumer incentive mechanics
  • Elaborate proposals for pop materials
  • Develop and define commercial terms and the structure of the commercial model
  • Support planning of volumes and prices and monitoring of trends


  • Degree in economics, mathematics, statistics or marketing
  • Experience in Trade Marketing
  • Experience in other FMCG companies in the out-of-home channel
  • Advanced knowledge of Excel
  • A commitment to growth, a willingness to take on new challenges
  • Passion for the food sector
  • Analytical, proactive and open personality
  • Excellent Italian and English, knowledge of German is welcome


  • International environment
  • Individual onboarding program
  • A mentored and supported professional growth
  • Professional and personal training at our “Loacker Academy”
  • A company canteen


If you’re intrigued by this job ad and want to be a part of this development with us, apply now!

Chi siamo

Loacker è un’azienda a gestione famigliare con quasi 100 anni di esperienza nella produzione di wafer e prodotti dolciari di altissima qualità. Loacker da molti anni opera sul piano internazionale, commercializzando i suoi prodotti in oltre 100 paesi del mondo. La qualità e la sostenibilità sono il focus del suo operato.
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