Digital Account Manager (f/m/d)

  • Loacker
  • Bolzano
  • Full-time
  • 05.02.2024
  • Dettagli
  • Azienda

The Loacker New Channels team is looking for a person passionate in eCommerce and digitalization, eager to nurture social and technical skills together with us, promoting the marketing and sales growth on GDO eCommerce platforms for the Italian market.


  • Supporting the sales workforce on the digitalization of GDO clients
  • Scouting, supporting, and developing the relationship with new GDO third-party platforms
  • Strategic planning of Marketing and ADV Flash Sales campaigns on the relative third-party platforms, supported from the digital Italian team
  • Ensure on time and qualitative execution of the marketing and promotional plan of the portfolio assigned
  • Implementation of successful digital partnerships to reach short and long term objectives
  • Supporting a deep monitoring of digital business opportunities to execute an activation roadmap of new digital players and channels
  • Supporting the evolution of Marketplaces and Pure Players, optimizing marketing and promotional plan, support the maximisation of product ranges with the support of the Store Manager
  • KPI’s analysis and insight generation from the different channels (Modern and Traditional channels, Seasonals…), supporting the Italian team and the Global Marketing Team
  • Travels with the sales workforce


  • Degree in economics, Business management and/or marketing. A master in digital marketing represents an advantage
  • 3-5 years of experience in a similar role or at least experience in E-Commerce teams
  • Experience in a digital agency and/or with GDO online players represents an advantage
  • Significant experience on the digital business execution in medium/ larger companies
  • Ability to develop and analyze financial / business data
  • Proficient in MS Excel, Google Analytics, Power BI or similar analytics tools
  • Strong communication skills: empathic and collaborative person with good verbal and written communication skills
  • Fluent in English and Italian, German is a plus


  • Support of a friendly, multidisciplinary, young and open team
  • A family business culture
  • Continuous personal and professional development opportunities
  • Structured onboarding and training through our Loacker Academy
  • Possibility to work 1-2 days in Home-Office


If you are interested in learning new things, working in an international company and want to develop further with these challenging tasks, then we look forward to receiving a meaningful resume and cover letter from you.

Chi siamo

Loacker è un’azienda a gestione famigliare con quasi 100 anni di esperienza nella produzione di wafer e prodotti dolciari di altissima qualità. Loacker da molti anni opera sul piano internazionale, commercializzando i suoi prodotti in oltre 100 paesi del mondo. La qualità e la sostenibilità sono il focus del suo operato.
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